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We take care to understand what our clients need
We realise that in the everyday business world misunderstandings happen and have an associated cost. As such we take care to understand what clients need. The graphic below provides a cartoon like overview of how misunderstandings can happen and also distinguishes between wants and actual needs.
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How the client explained what they wanted during the first engagement meeting

What the written project description promised in the engagement letter (blue sky)

How the project team understood the project requirement as explained by seniors

What the client actually needed